Women-Owned Small Business

Pro-Am Team Sports , sporting goods retailer serving the Chicago area, northern Illinois and northwest Indiana, provides schools, sport leagues and organizations with name-brand team uniforms, customize apparel and equipment. 

Our marketing communications strategy began with:

• conducting marketing research that included identifying their unique selling position, interviewing sales people and customers, analyzing competitors and recommending strategies and direction.

As a result  of our findings, we focused on:

• rebranding Pro-Am Team Sports
• creating a strong online presence; accomplished by:
• refreshing the current logo
• building a new web site
• creating a lead generation campaign including a Google AdWords program and trade show participation.
• http://www.pro-amteamsports.com/